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Brand strategy is a systematic plan defining the clear vision and articulation of how a brand will create attractiveness and demand on the market and commitment or influence among key stakeholder. There is no prescription or template for developing a brand strategy as it needs to be based on your company’s, industry’s and competitive specific variables in order to allow the brand to successfully represent the a strategic vision driving business performance, culture & attitude.

The BluNet assists companies to define their brand or brand portfolio strategy. We offer advice, tailored to client specific needs and assists firms on the following matters:

  • Brand positioning
  • Brand change/ transfer – migration process
  • Brand architecture
  • Market your brand through social Media Portal.
  • Increase traffic to your online store.